How To Find Your Audience For $9 A Month
If you are posting to social media at least once a day Narrow.io is a great tool to help you find your audience.
Here’s How It Works
Enter your business’ keyword phrases into Narrow.io, it will then “like” tweets containing those words as well as follow the person who tweeted. If that person doesn’t follow you back within a couple of days, the tool will unfollow them.
The killer data here is that Narrow.io shows you how many followers you generate from each keyword phrase.
What This Does
Unlike buying 5,000 followers for $5, Narrow.io delivers people who are already talking about your business’ areas of interest.
When runningon music2work2 during October I grew 330 new Twitter followers but more importantly, visitors to music2work2.com from Twitter jumped to 172 (up from 46 last year) and those visitors stayed on the site for over 5 minutes.
But Here’s The Really Good Bit
After a few weeks of running 20 or so different keyword phrases you begin to identify what words resonate with your real audience - real being defined by people who follow you back.
Not only can you start expanding on those phrases, you can start incorporating those words into your new content, especially in the titles and you can use the words as hashtags when you publish.
Not Just About Twitter
Narrow.io only runs on Twitter but the information you gain can be applied across your digital strategy. When you know the words that people are interested in you can be laser focused on what content to write and how to market it.
Not bad for $9 a month. Let me know if you need a hand setting it up.